SUSTAINABLE TOURISM DEVELOPMENT IN BALI COASTAL AREAS TO BE CREATIVE DESTINATION

Wisnawa, I Made Bayu Wisnawa and Sutapa, I Ketut and Chandra Dewi, Luh Komang SUSTAINABLE TOURISM DEVELOPMENT IN BALI COASTAL AREAS TO BE CREATIVE DESTINATION. Universitas Mahasaraswati.

Text (Turnitin Procidinng Smester Genap 2014/2015) Turnitin_1_SUSTAINABLE TOURISM DEVELOPMENT IN BALI COASTAL AREAS TO BE CREATIVE DESTINATION.pdf Download (10MB)

Abstract

This study has a background of concern for land ownership in Bali, especially in coastal
areas, which has plenty of potential to be developed into a creative tourist attraction in the
future to provide welfare society. The purpose of this study was (i) determining the potential
for coastal tourism can be developed as a creative tourism products, (ii) identifying what
the constraints faced in developing the tourism potential of the coastal area as a creative
tourism products (iii) determine strategies that can used in developing the tourism potential of
the coastal area as a creative tourism products. This study uses descriptive qualitative
method, comparative, and SWOT analysis techniques. Data collected by observation,
interviews, questionnaires and documentation. Location of research on Kedungu Beach,
Pangkung Tibah Beach, Yeh Gangga Beach, Nyanyi Beach located at Tabanan Regency and
Kuta Beach, Nusa Dua Beach, Serangan Island located in Badung Regency. These
locations Represent the condition of the coastal region has been developed and under
developed. Informants or respondents in this study include all tourism stakeholders such as:
government, tourist, businessman, local community and academic community. The results
showed (i) the potential of the creative industries that can be developed include: art,
crafts market, video and photography, music and performing arts, scenery and culture
attractions, landscape, accommodation , restaurants and surfing; (ii) the constraints faced in
developing the tourism potential of the coast as a creative tourism products include: still a
lot of potential coastal region has not been applied as a tourist destination by the local
government, most strategic land has changed hands to investors, gray and black sand, the
cleanliness of the beach that does not meet the standards, (iii) the strategies proposed by
seeking the status of coastal areas that have the potential to be designated as a tourist
attraction developed by the Government of the District, to stop the sale of land to
investors, the formation of groups of tourism awareness and promote cooperation on all
stakeholders. The results of this study would be useful to provide input on policies in the
field of tourism development of Bali Province. This study has limitations that only use a
few objects coastal areas, therefore the following research can be developed on a larger
object that covers the entire coastal area of the island of Bali.

Item Type:	Other
Subjects:	H Social Sciences > H Social Sciences (General)
Depositing User:	I Made Bayu Wisnawa
Date Deposited:	06 Jul 2021 00:40
Last Modified:	06 Jul 2021 00:40
URI:	http://eprints.triatmamulya.ac.id/id/eprint/390

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