The Potency of Bali Culinary as Cultural Tourism Attractions with Resource Based Value Approach

Sutapa, I Ketut and Wisnawa, I Made Bayu Wisnawa The Potency of Bali Culinary as Cultural Tourism Attractions with Resource Based Value Approach. Universitas Udayana.

Text (Turnitin Prosiding Semester Ganjil 2016/2017) Turnitin_2_The Potency of Bali Culinary as Cultural Tourism Attractions with Resource Based Value Approach.pdf - Supplemental Material Download (7MB)

Abstract

This research is motivated by trend of global travelers who enjoyed the culinary as an attraction that
makes one factor driving them to visit a tourist destination. Moreover, amid competition among tourist destinations
requires Bali is able to show a competitive advantage that can provide added value for tourists visiting Bali. Balinesse
culiner has its own unique character and is able to be a differentiator with other culinary, even these differences that
add to its appeal. Bali culinary with taste, very unique character has the potential to compete with other culinary�enriched culinary culinary tour in Bali and in the world. But until now Bali culinary have not been able to achieve
popularity in nationally and worldwide. Arguably Bali culinary only favored by the Balinese only. Bali Culinary
believed to be the result of a copyright, taste, and imagination of the ancestors of Baliness people since many
centuries ago and have high values. By using the concept of Research Based Value which emphasizes the uniqueness
of its resources to create added value and a competitive advantage and in-depth interviews to the international chef,
questionnaires, and observations in data collection and analysis techniques of descriptive, this research found the
culinary potential of Bali as a cultural attraction between others: (i) have a distinctive taste and unique that is salty,
spicy, greasy and the scent of spices typical is generally derived from the leaves of Lemo, janggar ulam (ii) have a
philosophy in the making and contains noble values, (iii) contain elements usadha / preventive treatment and (iv) the
name of Bali is already a strong brand in the minds of its customers and is able to create loyalty.

Item Type:	Other
Subjects:	H Social Sciences > H Social Sciences (General)
Depositing User:	I Made Bayu Wisnawa
Date Deposited:	06 Jul 2021 00:40
Last Modified:	06 Jul 2021 00:40
URI:	http://eprints.triatmamulya.ac.id/id/eprint/391

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